Each year the HDK mas­ter stu­dents exhib­it at the Stockholm Furniture Fair. The theme for 2007 was Grow up, and all the products focused on dif­fer­ent parts of the pro­cess of grow­ing up.

The cata­logue design plays with scale, both in its phys­ic­al size and in the size of the typo­graphy. Each pro­duct illus­tra­tion is col­oured-in by someone who’s got the age that the pro­duct is aimed for.

The cata­logue was designed in col­lab­or­a­tion with Pia Ettala.


Other projects for Gothenburg University:

Folder and Business Card for Valand Academy
Yearbook Design for School of Photography at University of Gothenburg
Yearbook Design for School of Photography at University of Gothenburg
Anniversary Logotype for School of Photography at University of Gothenburg
Från fråga till färdig produkt, Catalogue for Gothenburg University
Yearbook Design for School of Photography at University of Gothenburg
Enlivider, Booklet
HDK Christmas Market">Poster for HDK Christmas Market