Cum Pane is a chain of bakeries producing organic breads and pastries in Gothenburg. The company is built on a strong ideology and belief in the superiority of using organic ingredients and traditional craft methods throughout the baking procedure.
When Och Studio started working with Cum Pane, they already had a logo and the interior design of their first bakery and bread shop. Och Studio translated the feeling in the bakery and the thoughts the founders had when they started the bakery into a visual concept. This was achieved through an earthy colour scheme, a set of still life photos and a selection of tactile printing techniques and paper qualities.
These are two of the bread Still Lifes that Och Studio has art directed for Cum Pane. The photos have been used on postcards, online, at retailers and on delivery trucks.
Other projects for Cum Pane Organic Bakery: